Your WordPress website’s footer is an important part of the page design and is often overlooked by many site owners. Even though most (passing by) users won’t pay much attention to your site’s footer, still, it adds professionalism and the pages look much better.
Your footer section can contain all sorts of information that can be used to improve the navigation and lower the bounce rate. More importantly, this is where you place your essential social links, external links, and author biographies, which make it easier for your visitors to bond with your authors.
Most footers contain
- Popular posts
- Advertisements
- Copyright details
- Links to your other pages
- Widget areas
- Social media icons
- Newsletters
You want your visitors to engage with your site’s content for as long as possible and this is why it is good to add more elements to your WordPress site.
How do you do all of this, you ask? Well, of course, you can code your own footer but this takes time and skill. But if you don’t have any coding knowledge, don’t worry as you can do this quite easily with numerous WordPress plugins.
The good news is that you can choose from many both free and paid plugins, it all depends on your needs. Obviously, the paid versions offer more features, which makes it easier to attract more visitors but they will cost you a certain amount of money.
Now, let's see which of those plugins we saw as most noteworthy!
Insert Headers and Footers
This WordPress plugin has a simple interface and allows you to easily insert both header and footer codes/scripts. The installation process is fairly simple (Install & Activate) and I’m sure you’ll find your way around it within seconds.
You can insert code such as Google Analytics, custom CSS, Facebook Pixel, and more to your site’s header and footer. Also, there is no need for you to edit your theme files!
Features
- Quick & Easy setup
- Easily insert scripts
- Insert header code and/or footer code
- Add Google Analytics code to any theme
- Add custom CSS
- Facebook pixel code
- Insert any code or script (HTML & Javascript)
Head, Footer and Post Injections
This WordPress plugin allows you to add any HTML code and code for Google Analytics into the footer section or add banner advertisements. The best thing is that you won’t lose your code if you decide to switch to another theme and that you can place the code on top, in the middle or below your post/page.
The installation process for this plugin is the same as with the plugin mentioned above, meaning it is very easy to install.
The new AMP dedicated section is compatible with the AMP plugin and allows you to inject codes in AMP pages.
Plus, the plugin fully supports Native PHP code and shortcodes. However, you can’t change the menu or the footer layout as it is restricted by the activated theme!
Monarch
Monarch is a popular social sharing plugin for WordPress websites. Its purpose is to incentivize visitors to share and follow your website, authors, and content on various social networks by simply displaying all of your important information (links) in your site’s footer section. It has many useful features that allow you to easily design buttons and place them on your site/page.
Using this plugin you can invest in your site’s design and use the footer section to attract more traffic to your site and external links. Simply place the plugin into your site’s footer via a widget and don’t forget that you can access and modify the features through the admin options panel!
You can get this plugin today for $89 per year or $249 for lifetime access.
Genesis Footer Builder
This WordPress plugin is extremely optimized and most importantly, SEO-friendly. It allows you to customize your website’s footer section and considering its features, you can do this quite quickly and easily. Furthermore, you can customize the credits text, brand name, copyrights date, and duration. And it even supports shortcodes.
Configure the options and use the plugin’s default credits text or completely customize it using the Custom Footer Copyrights area. The Custom Footer Copyrights area lets you use valid HTML markup and supports shortcodes.
The Genesis Footer Builder has shortcodes for each of the options. But besides Genesis shortcodes, you can use custom shortcodes too.
Simply install and activate the plugin, and you’ll be all set.
Features
- Edit the credits text
- Customize the copyright section
- Add disclaimers and privacy policy pages
- Set Genesis Affiliate link
- Customize the footer credits text
YITH Footer Banner
This is another free WordPress plugin that lets you enhance your footer section and is perfect for adding advertisement banners to your pages. And even though this is a simple and light plugin, it allows you to customize the footer design and makes your page look more professional.
Download and install the plugin, then click activate to enable it. Upon successful activation, it will add a new page in the Appearance tab called “Footer Banner”. This is where you will configure and customize the plugin’s features/options.
WP Subscribe Pro
WP Subscribe Pro is an email opt-in plugin for WordPress websites and it features a widget that you can place in your footer section.This is perfect for blogs or sites that are just starting out and need to attract as many users as possible.
Use the widget to place your email subscription form inside the footer and in that way improve your subscriber growth and increase email opt-in rates
You can customize the color of the widget to match your site’s design. And, there is also a pop-up option for the opt-in email form, which is customizable as well.
On top of all that, the plugin is user-friendly and has an admin options panel where you can configure your opt-in form.
Features
- Pop-up animations
- Pop-up previews
- Custom HTML
- Customizable colors
You can buy a license for this plugin at a price of $19 (one site), $29 (three sites), and $49 (unlimited sites). Additionally, you can buy an unlimited membership for $99 (one site), $197 (three sites), and $420 (unlimited sites).
Conclusion
If you are looking for ways to improve your site or page design as well as its performance and traffic rates, then adding a footer section and the numerous features it comes with is the way to go. This will make your site’s design look and feel more professional as it allows you to customize the design to fit your current theme.
Use the footer section to insert ads, social links, and make your site’s navigation easier to understand. More interactable content equals lower bounce rates, which is always good for site owners as it helps maximize their income/profit.
As I’ve mentioned before, there are a few ways to insert footers into WordPress sites. However, the easiest way is to use WordPress plugins because you don’t have to know how to code or design.
So save your time and speed up the whole process by using one of the suggested plugins.