Search engine optimization is important for any kind of business, especially if it is a new one. Rank is also a big deal because you don't want your website to be lost in the sea of other websites. SEO's main goals are to help you understand what users are searching for online and create such a website that search engines will gladly rank high. Following good SEO practices can really improve the quality of your website, making it more user-friendly and easier to navigate. Furthermore, it can help you get free targeted traffic from search engines.
When you search for something on Google, the results that are displayed are generated based on complex algorithms. The algorithms take into account certain rules that will decide if a website will be ranked as first, second, and so on. To assure your website will be ranked higher you have to optimize it for SEO.
There are different aspects of SEO that have to be taken care of before you can be sure that your website will have a good ranking. First up is technical SEO which is basically configurations that have to be done in order to perform well on search engines. Next is on-page SEO which is related to the content and other elements of the website and its main focus is providing the meaning and context of your site. Finally, we have off-page SEO which is link building or website promotion.
Along with this, you also have to make sure that your site is easy to navigate to ensure that the visitors are able to find what they are looking for. Having a clear navigational structure is the key to visitors staying on your site.
An SEO website audit is a way to identify your site's strengths and weaknesses. When you know what those are, you can work on building the strengths and correcting the weaknesses.
Duplicate content can downgrade your site because Google will promote sites with unique and interesting content.
Optimizing your website for mobile is another beneficial improvement you can make because people are using their mobile devices more and more when browsing online.
Also, don't forget to optimize the speed of your site. Websites that take forever to load lose a lot of visitors very fast. If your site loads slow, be sure that visitors will move on to one that is faster.
All the things that we just mentioned can be improved using something called the SEO Checklist. So keep reading to find out what the SEO Checklist is and how you can use it.
The SEO Checklist by SEO Buddy
It doesn't matter whether you are a newbie or an established business owner. If you are new to SEO practices, the SEO Checklist will provide you with any information you might need to make sure you have everything covered. But if you do have SEO experience, the SEO Checklist will make sure you have all your ducks in a row and that you are staying organized. When there is a mess on your computer or in your head, it can be hard to sort it all out, but the SEO Checklist will help you manage it. So why not get the SEO Checklist.
SEO Checklist Overview
The SEO Checklist is an information-packed spreadsheet that has all of the important SEO steps and actions that you need to implement in your practice. It is a master document that contains every little thing you should be doing to rank higher in search engines.
What makes it different is the fact that it is not an e-book and you will not struggle with reading it. Everything is carefully written out and made accessible so that the SEO Checklist is easy to use, but provides you with excellent results. In a nutshell, it is a collection of resources that will help you get your website to be #1.
The problem with e-books is that they give you an endless amount of information, but no practical uses, unlike the SEO Checklist which actually gives you practical guides that you can try out immediately. It was written by experts who know what they are talking about and have experience in ranking a website.
The SEO Checklist allows you to assess your website and identify the problems that need to be dealt with. It provides you with a Google sheet that is comprised of more than 100 key action steps that assure the improvement of your SEO. It also recommends additional tools that might further help in your journey to the highest-ranking spot.
Included in the package are also over 40 standard operating procedures that are basically detailed instructions for making SEO progress. I'm talking about a step-by-step walkthrough of the process with screenshots and useful tips as well as SEO procedures that are have proven to work in the past. SEO tips that haven't worked, haven't been experimented with, and have yet to been tried out don't mean anything to you.
The fact that, included in the SEO Checklist, are procedures that have been tested and that are working in the real world is what makes the SEO Checklist so special and unique. And if you don't know how to go through with certain tasks or advanced procedures, there are also exact instructions and basic steps that you can follow.
When you purchase the SEO Checklist you get information on different aspects of SEO that have to be covered. Starting with the foundations, you will learn how to set up Google Analytics, Google Tag Manager, and start tracking your keywords and important metrics. Furthermore, you will learn how to check your site for mobile and speed optimization as well as see if your URLs are easy to read. And since content is the thing that makes your website pop, with the help of SEO Buddy, you will know how to do an effective keyword search along with identifying and fixing issues that do no good for your ranking.
Next, you have performance help, optimizing images, and choosing the right host for you. On-page SEO helps you position keywords that Google will notice as well as optimize images for Google. There are also tips for off-page SEO, technical SEO, and local SEO. As you can see, the SEO Checklist covers every part of SEO to ensure you will hit your goal.
The SEO Checklist is made in a way that won't overwhelm you but will provide you with steps, guides, procedures, and tips. The SEO Checklist Trello board allows you to keep notes, set deadlines, and organize tasks. I mean, isn't it satisfying when you cross off something from your to-do list? It really keeps you organized and on track with everything.
Other features included are the 52-Week Content Planning Calendar Method and the 50-Point Content Distribution Checklist.
To be great at something, you don't have to be perfect, you just have to be consistent. It's the same with SEO, it doesn't matter if you don't have years of experience under your belt or the best set of skills out there, the important thing is you are following the steps that work and following them consistently. Your goal is to increase traffic, generate more leads, and increase revenue. And with the SEO Checklist, you will reach that goal in no time.
What Can the SEO Checklist Help You With
Since old posts lose their relevance over time, it's a good idea to update them with new information. Also, Google and other search engines rank higher pages that are both recent and relevant. So, with some strategic updates to your old posts, you can help your site get a higher ranking.
You could find old posts that didn't get the views they could have or were just not appreciated enough. When identifying those posts, keep an eye out for page impressions and click-through rates. Articles or posts that have a good number of page impressions, but not so many clicks are the ones you want to update.
After that, you can start evaluating your content and doing some research. The main question you should ask yourself is what was the goal of your old content, what parts made it successful, and why it didn't do as well as you hoped it would. Also, you can research what keywords are ranking high these days and implement them into your content.
One thing that seems kind of obvious, but can often go unnoticed is checking your posts for grammatical or punctuation errors. Typos and other mistakes can happen to anyone, sure, but you really don't want them to happen to you. Having those mistakes can paint you out to be sloppy, messy, and maybe even immature. That's why it is important to proofread any piece of content you put out. Don't hesitate to proofread it a couple of times because users are going to notice the mistakes and details you might have missed.
The next order of business is your links, track them down, click on all of them and see if they are still leading to the right and relevant websites. If they don't, you know what you have to do. Even if they are still working, maybe you can find new links that are related to the same topic and could be beneficial to the existing post. In addition, you can add new internal links to generate more traffic to other pages on your own website.
Adding photos, videos, gifs, and so on can spice up your old posts immensely. When a text is long and there is a lot of information to digest, it's better to break it up with a photo here and there and give the readers a chance to have a breather and take it all in. But of course, don't forget to compress and optimize your images.
Lastly, try not to change old URLs so you don't lose all of the existing SEO traffic and value from them. However, go ahead with changing them if they are too long, if you are reorganizing your site and if they contain a constraining piece of information.
If you like what you heard and want to try out the SEO Checklist and everything it offers, you can use the discount coupon code WEBFACTORY for 25% off your purchase. I call that a steal!
Final thoughts
SEO Buddy's SEO Checklist is the ultimate spreadsheet of information that you need to have if you want your website to rank as number one. Again, it is not an e-book so do not be discouraged by the amount of information. Instead, you can be sure it will help you whether you are an expert or a beginner as it offers step-by-step procedures that you can easily follow.
To put it simply, you will have at your disposal the advice of experts that know what you need to do to reach your goal of having the highest-ranking website.