What do you think about blogging? Be honest. A few years ago, blogging was met with derogatory stares and remarks. It was something which teenagers did from the comfort of their bedrooms, talking about life, love, and everything else that bothered them. However, the business world has woken up to the benefits of blogging about…
The whole idea of an effective marketing strategy is creating a consistent brand and reaching your target audience. In order to do just that, collecting and analyzing as much information as possible is of crucial significance. Processing all the data and adequately handling interactions with your customers and clients can be overwhelming. That is why…
Perhaps you’re a blogger who has built their blog from scratch using organic traffic, and due to algorithm changes, you need other sources of traffic. That’s why you found this article, and want to leverage social media for your blogging brand. Alternatively, you are just beginning with WordPress and Social Media. Then this guide will…
No matter if you’re a new or established business, a small local shop, or a big company, advertising is an essential part of your day-to-day. For small businesses, advertising is what enables you to create buzz and exposure for their product or service among people who haven’t yet heard of them. For already established businesses,…
The affiliate marketing industry has become the most challenging and tough to compete. But the thing is, it’s easy to measure your business. You can scale your business using affiliate marketing. Let me dive further by showing you a simple latest analysis made by Huawei. It says that the size of the global digital economy…
If you read our email marketing plugin overview, you probably know that MailChimp is one of the top email marketing providers out there. There are so many features included in this tool that you would be hard-pressed to find another service that comes even remotely close to the awesomeness of MailChimp. In essence, MailChimp is…
Search marketing refers to the tactics or activities you do to gain site traffic and visibility from Google and other search engines either via paid or unpaid efforts. It encompasses search engine optimization or SEO to earn traffic from free or unpaid listings and search engine marketing or SEM through paid search listings. SEM describes…
Every day, the average office worker receives about 121 emails. So, it’s not hard to figure out why people are hesitant to give out their email addresses without a strong incentive. No one wants to add more noise to an already overflowing email box. But, email marketing is insanely effective. According to research by HubSpot,…
You’ve heard the term and you probably have a basic understanding of what it means to segment your subscribers. This is one of those things that I’ve been aware of for a long time, but I didn’t really understand the power in it until the last few years when I started running Facebook ads. It…
Most people I know have gone through different types of lead magnets (as you should) and different philosophies on them. It usually starts as something simple, then you move on to maybe a more in-depth guide or how to, maybe an email course, a free course, or even physically shipping something (this was done more…